Of all the topics I have to talk about, information design and instructional design are the most straightforward. Instructional design tells you what to do (remember that flowchart a few posts back?), and information design provides you with information. Now the basics are out of the way, let's look deeper...
>INFORMATION DESIGN
As mentioned above, information design provides information, or data. However, it is important to note that successful information design also provides a means of understanding said data. This can be done through graphics, text, audio, interpretative dance, whatever-have-you.
Also, information design can be used to disguise data. Take, for example, a survey about donut consumption. A bar chart says that donut-eating is up 30% more than last year. Informative, sure, but very misleading. 30% of what? Whose donuts? Which flavour? Where?
Summary: Information design can inform and increase understanding, but it can also hide the facts. Its usefulness is directly proportional to how much data it provides.
>INSTRUCTIONAL DESIGN
This is really quite simple. Instructional design, which often goes hand-in-hand with information design, tells you what to do. Every time you see a stop sign, you're looking at instructional design at work. Manuals? Maps? Exercise tapes? It's all instructional design, my friend.
That's all for now, I'll be back later.
Story board
17 years ago